I just received an email from the kind folks at amazon.com. They inform me that the latest software upgrade for my Kindle will allow me to view PDF documents without losing the original's formatting and that I can... drumroll, please... I can manually rotate between portrait and landscape views.
Wow! Now that's a bundle of benefit. Or is it? Clearly, both bits of functionality are valuable, useful, and greatly desired by users. And yet, upon reading news of these introductions, all I could think was, "Really? Is that it?"
I've commented on the Kindle previously, and this new set of improvements left me once again feeling that the product is just plain clunky in several regards. It's not as utilitarian as a smart phone, not as productive as a laptop, and it still doesn't beat a good old-fashioned book in the hand for sensory experience. My phone and my laptop already allow me to view PDF documents, and what's more, they let me do it in bright, vibrant color. I can snip bits of copy or images and incorporate the content into other files, etc.
The Kindle is ideal for long trips, when schlepping a stack of books along is inconvenient and unwieldy. In these cases, I could see the PDF function providing access to reading material that isn't available for the Kindle, but really, it still seems an inferior experience overall.
Now, when is that Apple tablet device coming to market?
25 November 2009
19 November 2009
Sticky or Engaging: What Silly Putty Teaches Us
Recently, my daughter fell asleep with Silly Putty in her hand. Of course, it didn't stay in her hand, and she awoke in the morning with a shriek. During her slumbers, the putty had more or less melted, adhering her pajamas to the sheet and effectively trapping her. Not to worry; we got her out of the predicament. Fortunately, it hadn't gotten into her hair, but she was pretty distraught over the sticky mess that was her pajama top.
During the 45 minutes or so that it took me to remove the goo from her pajamas, I had time to reflect on a conversation with my friend David from several years back. I'd made the mistake of mentioning I wanted our company's website to be "stickier", and David took me to task. In a moment of righteous indignation, he proceeded to point out the multitude of flaws inherent in this term.
Boiling down David's argument is easy. "Sticky" means "stuck". "Engaging", on the other hand, means "delighted to be here". I loved being put in my place on this point, and I frequently ask myself the resulting question when contemplating changes to the user experience of a website or product: "Are we engaging our users or just making it harder to get away?"
Which brings me back to Silly Putty... Roll it in a ball, and it bounces. Press it on newsprint, and it pulls off a nice duplication of the image. It's tactile, flexible, stretchy, and resilient. In short, it's delightfully engaging!
So, what's the lesson of the putty? Don't trap your users, engage them. And maybe also keep in mind that even the most delightful of features can, in the wrong circumstance, become a gooey mess. In those moments, just be prepared to clean things up lickety-split!
During the 45 minutes or so that it took me to remove the goo from her pajamas, I had time to reflect on a conversation with my friend David from several years back. I'd made the mistake of mentioning I wanted our company's website to be "stickier", and David took me to task. In a moment of righteous indignation, he proceeded to point out the multitude of flaws inherent in this term.
Boiling down David's argument is easy. "Sticky" means "stuck". "Engaging", on the other hand, means "delighted to be here". I loved being put in my place on this point, and I frequently ask myself the resulting question when contemplating changes to the user experience of a website or product: "Are we engaging our users or just making it harder to get away?"
Which brings me back to Silly Putty... Roll it in a ball, and it bounces. Press it on newsprint, and it pulls off a nice duplication of the image. It's tactile, flexible, stretchy, and resilient. In short, it's delightfully engaging!
So, what's the lesson of the putty? Don't trap your users, engage them. And maybe also keep in mind that even the most delightful of features can, in the wrong circumstance, become a gooey mess. In those moments, just be prepared to clean things up lickety-split!
13 November 2009
And in this Corner... Google Chrome!
It's time for the the Rumble in the Operating System Jungle to begin. With the impending first launch of the Chrome OS from Google, Microsoft and its Windows may face the stiffest competition they've had in a long, long time.
Let's face it, Google is both formidable and ambitious. This first effort with the Chrome OS is likely to problematic, disappointing in some ways, and limited in initial impact. What I'm looking to assess is how much did Google get right from the git-go. This initial launch is just the first round of what could turn out to be an epic 15-round battle between two true heavyweights.
Let's face it, Google is both formidable and ambitious. This first effort with the Chrome OS is likely to problematic, disappointing in some ways, and limited in initial impact. What I'm looking to assess is how much did Google get right from the git-go. This initial launch is just the first round of what could turn out to be an epic 15-round battle between two true heavyweights.
11 November 2009
New Puppy and the Price of Taking Risks
In the midst of trading emails with my friend, Bruce, he provided the following comments on how his kids are getting on with their new puppy:
Of course, I laughed as I read the description, but then I thought of something. This story is a pretty good analogy for taking risks in business.
Though risk aversion often appears the safer route in the near term, avoiding painful "scratches and bites," is being overly risk averse conducive to long-term success? I think not. Without a willingness to absorb nicks and cuts in pursuit of greater success, how fruitful can any relationship-building with consumers be? How compelling is the new product that doesn't do something new?
I think the trick is to get to a process that results in, perhaps, "scratches and bites" only rather than deep flesh wounds. Fail fast and fail small is a good solution, and one I recommend in this regard. Got your own thoughts? Chime in!
The puppy is more of a squirrel-like creature with sharp pointy teeth. It bites. It bites everything. It is not discerning about what it bites as long as it can bite. It bites my son's feet and he flies to the top of a table. It’s sound judgment on his part to keep his feet up and out of the way. My daughter shows greater enterprise in her play with the puppy but not as sound judgment as her brother. She has scratches and bites all over her arms to prove her enterprising nature.
Of course, I laughed as I read the description, but then I thought of something. This story is a pretty good analogy for taking risks in business.
Though risk aversion often appears the safer route in the near term, avoiding painful "scratches and bites," is being overly risk averse conducive to long-term success? I think not. Without a willingness to absorb nicks and cuts in pursuit of greater success, how fruitful can any relationship-building with consumers be? How compelling is the new product that doesn't do something new?
I think the trick is to get to a process that results in, perhaps, "scratches and bites" only rather than deep flesh wounds. Fail fast and fail small is a good solution, and one I recommend in this regard. Got your own thoughts? Chime in!
09 November 2009
A Wall, A Change, and Hope
Where were you twenty years ago? I was in a place called Berlin.Today marks the 20th anniversary of the fall of the Berlin Wall, what Germans call “Die Wende” – “The Change” for those not familiar with the language. There are few moments in our lives which rise above the norm, connecting us to something grander in humanity. The instant the Berlin Wall ceased to be a barrier was such an moment.
You know the background, right? Built to keep the masses of the German Democratic Republic from fleeing into the West, the Wall was portrayed to East Germans as a protective barrier against the evils of capitalist aggressors. Uh-huh. Sure. Did anyone truly believe that line? No. They didn’t.
The Wall was a “pragmatic” solution to stem the flow of humanity from an oppressive environment to one of greater opportunity. It imprisoned a people and embodied all that is wrong in a government and society ruled by mistrust. The East German regime mostly took value from its citizenry, rather than providing value to it. That said, a whitewashed historical perspective of the fall of the Wall as “good prevailing over evil” is too simple, too easy to fully portray the nature of this profound moment.
I had the good fortune to build a relationship with the city and the people of Berlin over several years. Having first arrived there in late 1984, I kept returning to this fascinating island of special status embedded in the midst of the German Democratic Republic. Berlin became my second home. It is the only place other than Northern California where I feel completely connected to my surroundings, a colorful thread in the broad, vibrant tapestry of life weaving its way through time.
During the years leading up to November, 1989 I had studied in West Berlin, worked on a construction site in East Berlin, and cultivated enduring friendships on both sides of the Wall. For most of us who grew up in the West, there’s this feeling that folks “on the other side” were oppressed, solemn, and sad. My experiences confounded such stereotypes.
East Germans were, yes, keenly aware of the elements of their government and the threat of its security forces. They were cautious about new acquaintances and openly skeptical of folks who acted too warmly, too quickly. Given the Orwellian aspects of the state apparatus, such skepticism was both warranted and understandable. With time to build trust and a relationship, though, the friendships I established in the East have proven among the strongest and most profound of my life.
And thus, we have set the scene for the events of late 1989. During the autumn of that year, pressure continually mounted within East Germany. As Hungary and Czechoslovakia took cautious steps towards greater openness with West, more and more East Germans manifested their dissatisfaction with their own government… by finding ways to “escape” to the West and by taking to the streets in unprecedented numbers. As the protests mounted in frequency and scale, many worried about violence erupting in an angry government backlash.
The cycle of protest, worry, and discussion, protest, worry, and discussion built on itself. The tension was palpable in West Berlin and positively oozing through the streets of East Berlin. And then, POOF! Tension gone. Exuberance, relief, joy, disbelief, and hope exploded in its place. The Wall - the impenetrable, deadly Wall - transformed into a convoluted concrete gateway, the anachronistic vestige of a rapidly warming Cold War.
To be in the midst of an outpouring of welcome, hope, and love shared by millions simultaneously was awe-inspiring. Life, with its daily nuisances and distractions, stood patiently to one side while History danced in the light for a bit. Complete strangers were welcomed as family at each border crossing. The distinctions between Easterners and Westerners were, at least temporarily, subjugated by elation and celebration.
Twenty years on, the sheen has dulled some, the hope dimmed considerably, but for those of us swept up in the current of that incredible moment of change there is a lingering desire to work towards a better future. We believe, I believe, in the potential of humanity to do good. The darkness of East Germany’s history made the brightness of reconnecting East and West the more bedazzling.
The optimism of that moment changed me and motivates me to this day. Some may call it naïve, but hope drives much that I do… and my hope sprang forth twenty years ago, in a place called Berlin.
04 November 2009
Slow Art Milwaukee v1.0: Warhol's Last Supper
I recently hosted a Slow Art event in Milwaukee, at the Milwaukee Art Museum. Think of Slow Art as the museum visitor’s version of chewing your food at least 25 times to get all the flavor out of each and every savory bite. With Slow Art, the idea isn’t to see everything. Rather, it’s to see a few things in depth, to spend the time with a selection of artistic creations.
For me, Slow Art also encompasses an observation of context and the reactions elicited from Joe and Jane Public while they view or interact with a piece. Here is the first installment of my thoughts from Slow Art Milwaukee v1.0.
Perhaps not surprisingly, in the Warhol exhibit people congregated, lingered, and engaged most in the gallery displaying Andy’s homage to DaVinci’s “The Last Supper.” Among the largest of all Warhol’s works, there is a figurative familiarity conveyed through his reworking of DaVinci’s famous fresco.
Mounted on opposite walls, juxtaposed purposely, are a screen print of the familiar last supper scene, albeit doubled and vibrant in black monochrome rendering on a bright yellow canvas, and a Warhol line-drawn rendering, black tracings on a white canvas, overlain with logos from Dove and GE plus a 59¢ price violator. The effect is remarkable, in its devotional aspects to DaVinci’s masterpiece and the modern contextual commentary on the role of religion and corporate iconography.
This was, it turned out, Warhol’s final project, and it is a fitting culmination to the career of someone who so frequently reflected simple, everyday images back at society, challenging us by – perhaps appropriately – elevating the mundane to “art” (Campbell’s Soup can) and reducing the famous to merely “image” (Marilyn Monroe). These last couple works reveal Warhol’s faith and dialog with his faith, and maybe, just maybe, reveal a bit of the inspiration behind his earlier, simpler work.
Please, feel free to comment and by all means, take Slow Art to heart. Savor the creative endeavors of humanity; you’ll be delighted by the experience!
For me, Slow Art also encompasses an observation of context and the reactions elicited from Joe and Jane Public while they view or interact with a piece. Here is the first installment of my thoughts from Slow Art Milwaukee v1.0.
Perhaps not surprisingly, in the Warhol exhibit people congregated, lingered, and engaged most in the gallery displaying Andy’s homage to DaVinci’s “The Last Supper.” Among the largest of all Warhol’s works, there is a figurative familiarity conveyed through his reworking of DaVinci’s famous fresco.
Mounted on opposite walls, juxtaposed purposely, are a screen print of the familiar last supper scene, albeit doubled and vibrant in black monochrome rendering on a bright yellow canvas, and a Warhol line-drawn rendering, black tracings on a white canvas, overlain with logos from Dove and GE plus a 59¢ price violator. The effect is remarkable, in its devotional aspects to DaVinci’s masterpiece and the modern contextual commentary on the role of religion and corporate iconography.
This was, it turned out, Warhol’s final project, and it is a fitting culmination to the career of someone who so frequently reflected simple, everyday images back at society, challenging us by – perhaps appropriately – elevating the mundane to “art” (Campbell’s Soup can) and reducing the famous to merely “image” (Marilyn Monroe). These last couple works reveal Warhol’s faith and dialog with his faith, and maybe, just maybe, reveal a bit of the inspiration behind his earlier, simpler work. Please, feel free to comment and by all means, take Slow Art to heart. Savor the creative endeavors of humanity; you’ll be delighted by the experience!
16 October 2009
Apple Tablet: Kindle Killer?
Back in August, I mentioned the rumor of a new Apple tablet. The rumor keeps gaining steam, to the point that it's a pretty sure bet the product will be in-market in 2010. The latest plot twist? A subtle and likely profound change in Apple's App Store policy to enable free iPhone apps to sell added content from within the app.
Until now, apps were either free or paid. The new policy allows, say, a publisher to provide a free version of its content, with integrated options to access premium, pay-to-access content or utility. This model has performed well online for a variety of services... LinkedIn comes to mind as a good example.
The idea of in-app commerce for the iPhone, though, was until now only kosher to the Apple powers on high if the app charged up-front. Under the new rules, though, content providers can give away the app and sell stuff later from within it. This free-now-pay-later model could, and will, be applied by newspapers looking for new revenue streams. It might also be an avenue for monetization and consumption of other content, too.
One new idea? How about a digital video service? Blog commentary, reviews, entertainment news & gossip, short clips, and even some short or older feature length films could be available free, with click thru to rental or purchase of recent releases or premium content. The same could be done for music.
To add some spice to the ideation, what about using crowd-sourcing and user feedback to determine prices in an open commodity exchange valuing the particular content? This idea could provide impetus to try stuff early, when cheap. Heck, the best of the bunch might even enjoy rapid word of mouth awareness builds as folks clue in friends to great and still inexpensive films and tunes.
Which brings us to the subject of the Kindle. Anybody out there, even the most die-hard Kindlefreak, imagine that it can enable the kind of interactive experience a scaled up, iPhone-on-steroids Apple tablet could? Didn't think so. The two devices will remain distinct, in price and in functionality. Apple's new thing will probably out-do the Kindle at its own game - books, magazines, newspapers - but users will pay three times the price to get the experience. For folks who simply want to read, Kindles might be hunky-dory fine. But, for more fun, more sizzle, more pizzazz, Apple will likely entice a good number of potential Kindle customers to trade up.
Time will tell how this plays out. Microsoft is working on new tablet products, too. And, of course, the publishers of the world are all hoping someone creates a viable hardware foundation for consumption of their content... Preferably before the newspapers of the world are all bankrupt!
Until now, apps were either free or paid. The new policy allows, say, a publisher to provide a free version of its content, with integrated options to access premium, pay-to-access content or utility. This model has performed well online for a variety of services... LinkedIn comes to mind as a good example.
The idea of in-app commerce for the iPhone, though, was until now only kosher to the Apple powers on high if the app charged up-front. Under the new rules, though, content providers can give away the app and sell stuff later from within it. This free-now-pay-later model could, and will, be applied by newspapers looking for new revenue streams. It might also be an avenue for monetization and consumption of other content, too.
One new idea? How about a digital video service? Blog commentary, reviews, entertainment news & gossip, short clips, and even some short or older feature length films could be available free, with click thru to rental or purchase of recent releases or premium content. The same could be done for music.
To add some spice to the ideation, what about using crowd-sourcing and user feedback to determine prices in an open commodity exchange valuing the particular content? This idea could provide impetus to try stuff early, when cheap. Heck, the best of the bunch might even enjoy rapid word of mouth awareness builds as folks clue in friends to great and still inexpensive films and tunes.
Which brings us to the subject of the Kindle. Anybody out there, even the most die-hard Kindlefreak, imagine that it can enable the kind of interactive experience a scaled up, iPhone-on-steroids Apple tablet could? Didn't think so. The two devices will remain distinct, in price and in functionality. Apple's new thing will probably out-do the Kindle at its own game - books, magazines, newspapers - but users will pay three times the price to get the experience. For folks who simply want to read, Kindles might be hunky-dory fine. But, for more fun, more sizzle, more pizzazz, Apple will likely entice a good number of potential Kindle customers to trade up.
Time will tell how this plays out. Microsoft is working on new tablet products, too. And, of course, the publishers of the world are all hoping someone creates a viable hardware foundation for consumption of their content... Preferably before the newspapers of the world are all bankrupt!
Labels:
Amazon Kindle,
Apple,
microsoft,
music,
newspapers,
tablet,
video
14 October 2009
Blackberry Props
OK, so y'all know I'm a fan of Palm and the Pre... but props where due to the folks at RIM, makers of the Blackberry. Why? Because, even after a big pre-launch build-up, the Pre is still just a fringe player in mobile phones while the Blackberry is making significant strides into the consumer market.
There's no mistaking that Apple's iPhone is still a highly coveted device, but the hordes of Crackberry fans have given their device of choice remarkable staying power. And, if the new ad campaign from RIM succeeds, maybe just maybe consumers may actually think the firm's devices are cool.
There's no mistaking that Apple's iPhone is still a highly coveted device, but the hordes of Crackberry fans have given their device of choice remarkable staying power. And, if the new ad campaign from RIM succeeds, maybe just maybe consumers may actually think the firm's devices are cool.
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